Meek extends the gift of giving.
The event was undertaken in n collaboration with brands such as PUMA, Activision, GoPuff, and Dopcuvault. Per a press release, toys included “video game consoles, bicycles, art kits, jewelry-making kits, Marvel action figures, stuffed animals, board games, gift cards, and PUMA sneakers” among a host of other gifts. Meek Mill also went on to raffle off 10 Xboxes and tickets to see the Philadelphia 76ers. Likewise, Sixers guard Trey Burke was among a host of celebrities in attendance to hand out gifts this year.
It marked a busy day of giving as Meek treated a select group of families to a shopping spree at New York City’s NBA Store. The families were handpicked for the impact that the criminal justice system has had on their lives. Meek ultimately shelled out $100,000 for the gesture.
“Everyone here today is here for one reason: ’cause all of you have been negatively affected by the probation and parole system,” 76ers co-owner Michael Rubin said. ” Everyone in this room today has a mom or a dad who’s currently incarcerated [or] who has been previously incarcerated for not committing a crime…That’s why we started the REFORM Alliance because we want to get at least a million people out of the system who don’t belong in the system.”
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